Enterprise Lithuania together with EU SME Centre is organising a training workshop with the aim to introduce China market. China continues to be the world’s largest consumer market for imported foreign products. This makes the Chinese mainland market increasingly appealing for European exporters, especially as Chinese consumer behaviour shifts.
Despite a fragmented distribution infrastructure and growing local competition, opportunities for European SMEs to sell their products in China are likely to grow further.
However, exporting goods from Europe to China mainland and getting them sold to the Chinese consumers is not simple. Both general trade and increasingly popular E-commerce channels require extensive knowledge of the local market rules and changing regulations.
The workshop will analyse the complexities and clarify the essential rules you should look out for when exporting to China mainland. Also, by giving a look to the recent tension between China and the US will give a perspective on the opportunities that might open as a consequence of the dispute.
Finally, the session will walk participants through the key elements of preparing goods exports to China mainland through general trade channel and will share detailed information on exporting F&B products and other consumer goods (fast-moving consumers goods).
More information about event.